A listing agent on a $400,000 condo charges about $12,000. Halyard charges $249.
Drag the slider to your condo's price. A listing agent takes a percentage of the sale; Halyard takes a flat $249, paid once. Nothing comes out at the closing table.
Estimate only. A listing agent typically charges around 3% of the sale price to list and represent the seller; Halyard charges a flat $249 to put your condo on the MLS. If you choose to offer a buyer's-agent commission, that's a separate cost and the same whichever way you list — so it's left out of the comparison above.
Three steps. No phone call required.
Add your condo's details
Enter the basics online — about ten minutes. No call, no appointment, no waiting on anyone.
Your listing goes live
Halyard places it on the local MLS and syndicates it to Zillow, Realtor.com, Redfin and more — usually within 48 hours.
You stay in control
Showings, offers, and negotiation are yours to run. The portal keeps everything in one place, on your schedule.
Add only what you want.
Your $249 listing stands on its own. Everything below is optional — add what helps, skip the rest. The total updates as you go.
Add-on prices are illustrative and billed separately from the $249 listing fee. Some add-on services are fulfilled by independent third-party vendors.
We're not a national brand. We're local.
We've sold condos in these buildings for years — we know the towers, the HOAs, the buyers who actually show up. We just got tired of watching owners hand over twelve or thirteen thousand dollars to do something that doesn't cost that anymore.
So we built the version we'd want to use: the same MLS, the same Zillow and Realtor.com, the same exposure the big firms give you — without the commission nobody ever quite explains.
Consider this your inside line.
The Halyard Guide
Selling it yourself doesn't mean working it out alone. Every listing comes with the same playbook — step-by-step checklists, ready-to-use document templates, and a pricing worksheet you fill in yourself. The part other flat-fee services leave you to figure out on your own.
The Guide is a set of self-help tools and templates. It isn't legal, tax, or financial advice, and it doesn't set your price — you stay in the driver's seat.
The same shelf space the full-price listings get.
The hour your condo hits the local MLS, it syndicates to the sites buyers actually search. No premium tier, no upgrade — it's just how the MLS works.
Is this for real? Straight answers.
A $249 listing sounds too cheap to be real. It isn't — it's just unbundled. Here's what you get and what you're agreeing to.
The fine print, in plain language.
Limited service. Halyard provides a flat-fee MLS listing only. You handle showings, negotiation, and closing yourself. We do not represent you in the transaction beyond placing and maintaining your listing.
No guarantee. A listing is not a guarantee of a sale, a sale price, or a timeline.
Listing agreement. Publishing your listing creates a written listing agreement with Halyard for the listing service. You may request to withdraw your listing before it is under contract; the listing fee already paid is non-refundable. [Terms placeholder.]
Fees. The flat fee is earned for the listing service and is non-refundable once your listing is published. Add-on services are billed separately.
Illustrative figures. Savings and commission figures shown on this site are illustrative estimates, not quotes. Commissions are negotiable and vary by transaction.
Third-party vendors. Add-on services such as photography and photo editing may be performed by independent third-party vendors.
Not advice. Nothing on this site is legal, tax, or financial advice.
[Placeholder disclosure language — to be reviewed and finalized by a licensed Florida real estate attorney before launch.]
Halyard LLC (BK#1111111), Daytona Beach, FL · Equal Housing Opportunity · Limited-service listing only; not legal, tax, or financial advice · Listing fees earned on publication; savings figures illustrative.
A halyard is the line that raises a sail. Out of Daytona Beach, Florida.
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